Upon entering the Starkville, MS market, Renasant Bank wanted to establish awareness of their presence. Renasant hired well-known local banker Tommy Tomlinson, so we featured him in an ad that runs on the JumboTron during Mississippi State Football games. This ad features rich visuals of Starkville and the university along with Tommy interacting with clients and workers. This spot is a key piece in the introduction campaign for the new Starkville locations.