TV: Downtown Tupelo: Downtown is OPEN I

In the fall of 2010, the Downtown Tupelo  Main Street Association gave Mabus Agency the task of creating a new television spot for the organization.  This spot was to be high-energy and convey the feeling that Downtown Tupelo is a vibrant and fun place to shop and dine.  Several businesses were featured and set to high-energy music.  The response to this spot was overwhelming both locally and nationally.  In the region, the featured business saw so much response they requested more spots be produced.  Nationally this spot won two Telly Awards (see sidebar).